Film & Animation 

John Lewis & Partners Christmas Ad 2018 – #EltonJohnLewis 🎹

Watch the new John Lewis & Partners Christmas TV advert, The Boy and The Piano.

This year’s story is about the power of a gift. And how that gift inspired, changed and influenced the course of a little boy’s life. That little boy just happens to be Elton John. The film begins in present day and works backwards chronologically through Elton’s life right until the moment on Christmas morning when he received the special gift that changed his life.

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5 Thoughts to “John Lewis & Partners Christmas Ad 2018 – #EltonJohnLewis 🎹”

  1. Kevin Cowan

    This advert is such a disappointment

  2. rich Mck

    Thoughts 🤔
    Another alternative initiative by JL & Partners at a time when more love is needed.
    That is the greatest gift one can give.
    I guess the platform of Christmas is the highest moment of advertising when you need to get it right, but without losing the message…

    I watched this and thought it was a summary of Elton’s road trip to where he is now.
    I particularly enjoyed the nostalgia. But in no way did I feel Christmassy. And I want to. That is supposed to be the message.

    To me, it was as if it were his life story… Then it hit me. The message that is.
    Not everyone will get the gist.🤔

  3. Marilu 222

    Why is JL showcasing this average performer?

  4. Jadis Mercado

    What are they selling??? AIDS medicine?

  5. soinorman

    That’s moving………because there’s a truth behind it.

Comments are closed.

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